Product Development

Export Works has significant experience in both brand & retailer own brand development.

Each product attribute is examined and refined to meet specific export market requirements. This can involve benchmarking products against main brand and retailer own brand competitor products with modifications to product raw materials, flavours, languages on pack, product weight & case sizes to optimise logistics costs to markets.

Export Works has significant expertise in innovative product design which has created award winning new products over the past decade. We work closely with leading technical development agencies, research institutions and design agencies to ensure that the best product fit to market gap is achieved.

Other factors including local market legislation and issues around impact on sustainability for both buyers and consumers are considered and managed to ensure that the product closely meets local market & consumer requirements.